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Foto: Shutterstock
Foto: Shutterstock

Salget eksploderer: Danmarks største skiferiebureau melder tæt på udsolgt de første uger

Forbrug

03/10/2024 18:08

J. Bøgen

Du skal skynde dig, hvis du vil have fingrene i en skiferie til den kommende sæson

LIGE NU LÆSER ANDRE OGSÅ

Telefonerne ringer mere, end de plejer hos Danskejede Skinetworks, som allerede har solgt 25.000 skirejser til den kommende sæson, og det er en solid stigning i forhold til sidste år.

"I forhold til samme tidspunkt sidste år har vi booket cirka 10 procent flere rejser, og vi har netop rundet 25.000 gæster, som nu har sikret sig vinterens skiferie. Væksten kommer blandt andet på grund af en mere rolig makroøkonomisk situation og en rente, der er på vej nedad, som altid hjælper på efterspørgslen," siger Martin Aadel, direktør i Skinetworks.

Ifølge ham handler årets stigning også om, at de tre selskaber har de rigtige produkter på hylderne.

"Gæsterne kender os, og titlen, vi netop har vundet som Danmarks bedste skirejsebureau, viser, vi har arrangeret rigtig mange gode skirejser over de sidste mange år," forklarer Martin Aadal.

"Efterspørgslen går mod de klassiske, store destinationer, hvor vi står rigtig stærkt på gæsternes favoritdestinationer i Frankrig, Italien og Østrig. Derudover tilbyder vi både rejser med fly, tog og bus, og man kan også køre i egen bil, og så er der både de kortere rejser med 3-4 dage på ski og den klassiske skiferie i en hel uge," siger Martin Aadal.

Nyt hotel særligt populært

Skinetworks driver også 11 hoteller i Østrig under navnet Heart Hotels, og her er den øgede efterspørgsel også tydelig i år.

"Vores nye Heart Hotel Arlberg i St. Anton i Østrig er ekstremt populært hos vores gæster, og de fire hoteller vi har i St. Anton sælger rigtig godt, så man skal være hurtigt ude, hvis man skal nå at have fingrene i en skiferie på et af vores Heart Hotels i år," siger Martin Aadal.

Skinetworks driver i Østrig 11 egne hoteller under navnet Heart Hotels. Seneste hotel i familien er Heart  Hotel Arlberg beliggende i St. Anton i Østrig. Med det nye hotel råder Skinetworks over hele fire egne hoteller i St. Anton og er den største hoteloperatør i byen.

Den første sne er faldet

Den første sne er allerede faldet i Alperne, og Skinetworks er klar til at starte sæsonen i uge 46, men der kan du ikke komme afsted, for den uge er allerede udsolgt.

"I uge 46 sender vi med Nortlander 600 gæster på vinterens første skiferie til Østrigske Sölden, og den uge er allerede udsolgt. Ligeledes oplever vi en enorm efterspørgsel på rejser over nytåret og har også her tæt på udsolgt på mange af vores hoteller. Og med rigtig gode tal for resten af sæsonen og stor efterspørgsel, så ser det ud til at blive en af de bedste sæsoner nogensinde," forklarer Martin Aadal.

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